Nashville Events Outlook 2023

Nashville Events Outlook 2023

Nashville, TN is known for its vibrant music scene and southern hospitality, but it's also quickly becoming a hub for experiential marketing. As companies look for new and creative ways to engage with consumers, Nashville's thriving events and tourism industry is making it a top destination for experiential marketing campaigns.

One of the biggest events to look out for in 2023 is the CMA Fest, taking place in June. The festival, which is organized by the Country Music Association, brings together some of the biggest names in country music for four days of live performances, meet-and-greets, and other fan experiences. Brands looking to target country music fans should definitely consider activating at this event.

Another event to keep an eye on is the Nashville Film Festival, taking place in April. This festival attracts film enthusiasts from all over the country and is a great opportunity for brands to showcase their products or services to a diverse and engaged audience.

In addition to these events, Nashville is also home to a number of museums and attractions that are perfect for experiential marketing campaigns. The Country Music Hall of Fame, the Johnny Cash Museum, and the Musicians Hall of Fame are just a few examples of the unique venues available for activations.

Overall, Nashville is a city with a lot to offer for brands looking to activate in 2023. From major music festivals to unique museums and attractions, there are plenty of opportunities for companies to connect with consumers through engaging and memorable experiences.

Book your next team or custom event with Promo Team Nashville by emailing garrett@promoteamnashville.com.

Upcoming Major Events in Nashville:

2023 SEC Men's Basketball Tournament: Wed, March 8 – Sun, March 12

CMA FEST 2023: Thu, Jun 8, 2023 – Sun, Jun 11, 2023

Bonnaroo 2023: Thu, Jun 15, 2023 – Sun, Jun 18, 2023 feat. Kendrick Lamar and Foo Fighters

Ally 400 NASCAR Cup Series race 2023: Thu, Jun 22 – Sun June 25

Music City Grand Prix: Fri, Aug 5 – Sun Aug 7

Tomato Arts Festival: Sat, Aug 11 & Sun, Aug 12

Germantown Oktoberfest: Fri, Oct 6 – Sun, Oct 8